A new accolade has been added to ARVEA Nature's list
of achievements, as the brand has been named "Brand of the Year 2023"
in the "Direct Sales" category during the "National Brands and
Influencers Awards Tunisia 2023" ceremony held on Thursday, January 25,
2024, at the Laico Tunis hotel.
This honor attests to ARVEA Nature's distinction in
commercial and marketing aspects as well as development in a competitive market
filled with growing national and international companies.
This award is especially significant for the
company, which in 2023, wrote a new chapter in its international development
strategy by entering a new market, Asia, specifically the Middle East, where it
chose Kuwait to establish its new representation. ARVEA Nature is already the
number one leader in direct sales in Tunisia and Algeria, established in Ivory
Coast and Kuwait, and will soon inaugurate its new representation in the United
Arab Emirates, in the most iconic emirate, Dubai.
It is worth noting that the brand formulates and
markets around a hundred unique and authentic products, distributed across four
ranges: Natural Cosmetics, Makeup, Perfume, and Dietary Supplements; through a
business model perfectly suited to current socio-economic difficulties. Indeed,
it derives its success from its ability to create jobs for the entire
population, on an equal footing and without financial risks, in a context
marked by increasing social segregation, a rising unemployment rate, and an
ongoing threatening health crisis.
Moreover, ARVEA Nature is not limited to its
lucrative dimension. Particularly known for its company values: Authenticity,
Generosity, Ambition, Creativity, and Empathy; it places increased importance
on transmitting these values, good governance, continuous training, innovation,
and everything that could improve human conditions and drive change.
ARVEA Nature stated that "this award is a
motivation in itself to continue its drive towards excellence and its passion
for human development.